They Killing De Carnival (St Lucia Carnival)

by Anonymous

They Killing De Carnival (St Lucia Carnival)


Last year when the media broke the news about payola in Saint Lucia, the story was good but did not go far enough. Since it broke though the people engaged in “pay for play” have consolidated their positions – growing stronger by spreading their tentacles into the major radio stations ensuring they no longer paid to be played – they controlled what was played by paying the salary of those who played the music.

We live in a society where people whisper what everyone knows – nobody says anything, especially if it might hurt them out loud because let’s face it, you don’t know who to trust since all of us talk so damn much. But it is time for us to face up to some unmistakable facts.

Fact – a song is not a hit except for the fact it gets the most airplay. And this is one sure fire reason the 758 crew owns their own station where they employ the DJ’s that play at every fete from Dj Play to HP. It is also the reason they have Pringles to cover their interest on the Wave and Iwer who not only backs them on the air at RCI as does Levi Chin – he also writes some of their material.

But that wasn’t enough for them – oh no – the triplet mafia – Dwayne, Penn and Ace – also forged an alliance with Red Unlimited thereby ensuring the cooperation of that band as well as prominent attorney Thaddeus Antoine, the top management of RCI led by Program Manager Mc Naughton McLean and other well placed Redheads who judge and are the movers and shakers of the music – especially the Carnival music industry.

You don’t believe me? Picture this scenario – Two of the judges that judged this year soca monarch were leaders of Red Unlimited – Cameron Joseph and Thaddeus Antoine. It is also from their mas camp that HP – the eventual winner – designed and constructed his costumes. And it is their sponsor – Digicel – who supported him.

I see you are starting to see the light – starting to open your mind to the possibility.

Yes, the 758 artistes have the biggest stations to push their music in primetime – Blazin, RCI and the Wave. And they have a band to push their agenda and a sponsor to fund it all.

You may not have realized it because they do their vibe real smart. No listener can say they don’t hear all types of music because they play all – but which songs do they play and at what time?

Is HP better than Ricky T or did he just get Pah Mele played so much you believed it?

How many artistes were in the final of the groovy and power monarch and you had never heard their song before? And how many artistes like Q-Pid performed two songs on final night you may have heard only once maybe twice? You see they pushed the songs they knew would not be used in competition in the case of Q-Pid or they just ignored the artiste completely in Louis Dan’s case.

And artistes don’t want to talk because they need radio time, they need to have the same DJ’s who are on the radio to play their songs in fetes – they also need to get booked for shows because not only does Red have Red Ignites and Colour Me Red – they have also branched out so that this year they got the contract to entertain at Cricket World Cup.

And producers can’t talk because they need their music played too. Without that they will lose artistes and fans because if people don’t hear your music, they sure as hell cannot guarantee your artistes or you will make money.

Think about it…all the producers in this country – why are you only hearing about 758? Where is Leebo who just made Alpha win his second consecutive Groovy title or Dutch Productions who led Nicole whose career everybody said was dead to a third place finish in Groovy with Dean Dough or Dupes who with Mecca just won the People’s Choice award at an award show in Bermuda?

Second fact – it’s not just the radio – they dominate shows too. If you were at Wet Fete this year you saw Ricky T almost cry leaving the stage when the band refused to play his intro key for Caan Stop Me. This after Penn on samples refused to sample for him because the song targets 758 and what they tried to do to Ricky T and his career.

You see, because Penn is acknowledged as the best sampler on island who plays with TEM and Spectacle – he was at EVERY show held this year. And he used his position to ensure only the 758 artistes sounded good – giving them volume and samples that send the crowd and the artiste mad. The only exception was Platinum George whose Cigawette ek wom was produced by Sam – another member of their camp.

He also ensured he sound checked for all the 758 songs ahead of the Soca Monarch where Kakal says he doesn’t know what the band was playing for him on competition night because on the first verse especially, it was not Bomb Song.

And Penn and his merry men including Sam the leader of the TEM band played badly for every artiste they played for except for their artistes. But they slick – they didn’t do it for every song and they did it in such a way you had to be paying attention to notice.

Third fact – not all artistes are created the same on competition night.

When Kakal asked to string a wire from the stage to the pavilion, he was told it was impossible. Imagine his surprise when he showed up on the Mindoo Phillip Park to see Superman practicing the very move he was told he could not do – perhaps its fitting he almost died in the air during his performance – karma can be a real bitch sometimes.

And for artistes who used to be told they could not bring props only to reach on the field and see them there ,– this is a reality that says this 758 mafia is bigger even than CDF. Because if Dwayne Mendes was able to convince Boots Ricky T had a shot in hell of winning or placing in Trinidad Soca Monarch with Wheel and Come Again when that song was crap and the year was Fay-Ann’s – it doesn’t say much for his sense, does it?

But these facts are enough to start with for now and I am telling them to you because you need to start connecting the dots yourself and stop burying your head in the sand.

This music industry has potential but it cannot grow if one set of people want to have everything for themselves.

And they moving so dirty that soon all the artistes will stop singing and then all you will be stuck with is the 758 artistes and given the way they do business that list is not long – right now its down to HP, Superman and Teddyson John.

So if all you want to hear is Rags, Pah Mele and Ready for Dem then you good but recognize that this is what you’re getting now…and unless you fight for variety and the chance to hear some other riddim as Agostina in that famous Jamaican poem say…then we all go stick in that.

End of "They Killing De Carnival (St Lucia Carnival)".

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Jul 28, 2010
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WE have to fight
by: Anonymous

I agree to this article however, this is the point of capitalism!!The fittest survive!!...Writer- you concluded this general assumption by implying that one group conducting everything is bad for business. This monopolistic behavior by 758 presents a great opportunity for all SOCA artists to step up and raise their level of competition. 758 has an interesting strategy and whether we like it or not, that is exactly how the world is being operated in every aspect of business.

Jul 28, 2010
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Inappropriately infiltrating the judging
by: Phil

Anonymous, How about the fact that 758's people inappropriately presented themselves as judges? This is a crucial part of the article.

Jul 28, 2010
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Anything goes
by: Jerry George

All this is possible because the various sectors are unorganised or disorganised. No media association to set standards in that sector. So anything goes. No music producers association. So anything goes. No judges association. So anything goes. The simple fact is that we like it so.

Jul 28, 2010
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my view
by: Anonymous

Everyone needs to step up to the plate....The radio stations play what is demanded by their audience....That's the nature of the game...its not what you think or what I think. Everyone wants their music to be played....ask yourself is there a demand for it.....no station wants to play a tune to have their listeners switch because they are not into what they are hearing.
The harsh reality is 758 ...they market themselves and their artistes, they push them, they kiss ass, they do what they have to do to get the job done. That's the nature of the game....so stop crying and fussing....the artistes outside of 758 need to get off their butts, market themselves and give st. lucians what they want to hear.

Jul 28, 2010
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Stop talking and take action
by: Crush em

Because of these actions good material go to down the drain.Is that how we try to build the art form in our country. I am sure things will be better if we come together and play it straight.As a nation, are we going together or are we fighting to be first seeking fame by distroying each other? Need some answers....There is to much dirt in that soca vibe. Everybody wants to win,so 758 is doing what it takes to win.Good or bad,who vex loose. While we stop on the sidewalk and talk talk talk....They stay in the dark and plot plot plot.Now that we know what they are doing,where do we go from here. are we going to continue talking bla bla bla and do nothing?

Jul 28, 2010
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Red Executive.
by: Anonymous

Sound like Red Exec Members!

Jul 29, 2010
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business
by: Anonymous

um tell dem ppl its business so get with it.....smh...

Jul 29, 2010
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758 is truly killing St Lucia Carnival
by: Paul Joseph

To be a radio announcer and artiste and play your own song 6 times on your radio shift while every other song gets one or no plays is NOT business. It's unethical. It's wrong. It's killing Saint Lucia music which has reached no where yet. Where are our standards?

To plant judges in a competition so that the crap which you have pushed down the throats of the people appears to rise to the top is plain wrong. These judges should be taken to task and banned.

TC Brown is a radio announcer/artiste but you will never hear him doing that.

PAYOLA is ILLEGAL!!!

758 and the gang is the enemy of St Lucian artistes and music.

With all the energy directed against the Soca Mafia, it's only a matter of time till they DIE.
KARMA is coming for them.

Jul 29, 2010
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They Killing Carnival De St.Lucia
by: Red Mafia

Perhaps Ricky T and his handlers should expose the judges who were planted during the many years he won the competitions. It was wrong then and it is wrong now so comeon..... stop making wild allegations and offer some proof. This sinister plot to distroy what is truly good about St.Lucia Carnival is the reason why we cannot progress as a nation. Lets face it.....758 are excellent producers. Are they also bribing judges in Trinidad & St.Vincent as well??

Well is now the mafia start. Look out for Red Hot Blazing Soca tent next year.

Jul 31, 2010
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Reality of it...
by: Anonymous

my take on this is that yes 758 are the best producers in st.lucia but it is all about fairness. i believe that everyone should be given an equal chance in this music industry here in st.lucia... and its not up to persons from the Red Team to determine wether they should be judges at shows or not...its up to the governing body!!!

Jul 31, 2010
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We Need To Clean Up!!
by: Anonymous

I love Lucian music and appreciate a good show. But then I have to believe that I had been right all this time, now that I realisethat my observations were not just mine. I did detect the irregularity with the band and sampler and it is just not fair! It is sabotage! Then we have announcers over our air waves having a marathon hearing of their songs whilst others get no air play at all! Where are the relevant authorities to look into these extremely serious allegations? When will we ever clean up!

Aug 04, 2010
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They Killing De Carnival
by: Red Mafia

Let's start the clean up on this website. Why is Mantius video the only one featured on the home page of this site? Is it any different to the announcers playing their song? The is no sinister plot people. Stop beating on fellow St.Lucians who do things successfully instead of raising our own game.


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